2010 Festival of British Roots

All in all, things went pretty well. On Friday the weather wasn’t very cooperative (and neither were the guys who had been asked to set up Councillor Dent Coad’s stall in Golborne Road). Nevertheless, the folks from Fenmarc distributed free spuds to all our costers, and free samples of baked potatoes and carrot coriander soup to passersby. Ruth, Zeenat, Peter, and a couple of helpers from Sustain whipped up a few batches of winter root veg stew, every last bit of which was gobbled up by local shopkeepers, traders, and members of the public. As alluded to, the least successful part of the day (though hardly a flop by any means) was the Councillor's parsnip soup stall, which wound up being two folding tables borrowed from a nearby furniture shop. As there was no frame from which to suspend a tarp, the Councillor, her soup, and a pile of bumf were pelted with rain, sleet, hail, and snow during the course of her two-hour appearance. Fortunately, a vat of piping hot and extremely delicious homemade parsnip soup helped us ward off our chills. 

The weather was greatly improved on Saturday, with sun and reasonably mild temperatures lasting into the early afternoon. Once again, about 40 quarts of winter root veg stew were prepared and given away - this time by Ruth, Peter, and myself. The three of us also served as Aaron Craze’s sous chefs, prepping ingredients for his dishes. I also doubled as a runner, picking up ingredients from market stallholders and neighborhood shops (and supplies from home - like the stick blender we plugged in at Adam’s veg stall next door—to puree Aaron’s jerusalem artichoke soup).

Over the two days, we were visited by a journalist from the fruit & veg trade press, a couple of Councillors (including the cabinet member for my business group), a chef interested in helping out with future events, a television producer from Market Kitchen (who just stumbled upon us), and possibly by someone from the BBC’s food magazines (though if she came, she didn’t identify herself). The mood was generally positive among traders and the public, and everyone who took part seemed to feel that the event was a resounding success. Next time I’d love to get better advance publicity, some news coverage on the day/s, and at least one school group.

Local sources included:

The Spice Shop donated herbs, seasonings and chillies used in the winter root veg stew and Aaron's purple sprouting broccoli, jerusalem artichoke soup, and roasted parsnips.

Ceramica Blue lent us aprons.

Oddbins gave us a good discount on dry white wine that Aaron used for cooking his soup.

Mr. Christian’s, where I bought creme fraiche, truffle oil, and vegetable stock cubes.

Portobello Wholefoods, where I bought butter and almond flakes.

Market stalls, where I bought garlic, extra virgin olive oil and vegetarian feta cheese.

I was given lemons and fresh thyme by market stallholders.

I bought chickpeas at Garcia.

I bought tomato puree and chopped tomatoes at the original Cash & Carry in Golborne Road.

I bought chickpeas, chopped tomatoes, olive oil, and lowfat natural yogurt from Tesco.